The Fitness Standard, is proud to be the exclusive supplier of Juice & Coffee Bars for the "ISF" Group (Italian Store Fixtures) to the Fitness Industry.  We know that once you examine this well enginered product line, you will agree that nothing like it compares in cost, beauty and quality of performance.  After all, who invented Expresso?  Thats why we went to the source... Enjoy!

ISF Group “ was created thanks to the combined efforts of some of the leading Italian manufacturers of Store Fixtures. After placing themselves among the European leaders in each of their sectors, they are now ready to go West to follow the American Dream of their Ancestors. Aware of the magnitude of penetrating a market of this size they have decided to join forces in order to be able to offer Clients in this part of the World a “one stop” for all their needs. Proud of their products sold by over 200 Distributors worldwide, they now want to bring to America the latest European technology and the famous Italian Design in this field. The creation and establishment of ISF Group is the best proof of their total commitment and willingness to satisfy the needs of the American Clientele with their permanent presence in the Country.”  

• Modular systems easily installed and maintained.      

All our products are carefully manufactured for easy and secure assembly without complications. There is no need for a team of Engineers or Contractors. Under normal conditions, a 5,000 square foot area can be completely installed in 2 - 3 days, by a few inexperienced people, using only a rubber mallet and a level.

• Manufactured to precision details by Italian craftsmen.      

More than seven thousand individual parts are engineered to zero tolerance so that each component is perfectly matched with the next one.

• Custom finishes to fit every situation.    

Authentic wood grain looks, powder-coat painting processes for metal components, assorted laminates and industrial lacquer paints all combine to give every fixture their unique quality and appearance.

• Select just one fixture, or an entire store.

The ISF product group gives you the option of choosing all of your components at one time, or just when they are needed. Either way, your fixtures will always coordinate and match the original finished project design.